A number of our training courses take shape in the form of a webinar or video.
Why is that?
From both anecdotal evidence and scientific research we know that, during training, information is more easily absorbed with dual coding. Put simply, dual coding means that your brain can store more information in more areas of your brain. (See this video for a great explanation).
“While traditional training tools such as lectures, documents, and PowerPoint presentations may appear to be effective at getting information across, comprehension tests show that much of that information is quickly forgotten. In contrast, video is a visually stimulating medium that boosts training content by upping viewer engagement and improving the learner’s ability to comprehend concepts and details and remember them longer...”
We also know that after a long day in the training room or classroom,...